UX UI Product Designer
Brand Strategy
At Entertainment Group, I have worked with the Corporate division – Frequent Values, to create visual mockups for IGA’s new rewards app. I have used Figma to create a simple Design system and UI wireframes for the IGA Rewards Lifestyle app from the colour palette and logo of the client’s style guide. Collaborating with the …
Goal: Enhance the B2B conversion rate by revitalizing the Frequent Values by Entertainment informational website. Problem: Approach: Updating the brand’s look and feel: Compared to the previous version, we have created a more sophisticated look by using the Playfair Display serif font for headings, and charcoal colour as one of the base theme colours. We …
This is a UI project that I did with Coursera, it is an app that I definitely want to complete and make real cause I am an owner of four cats! Here I will show the working process of this project, but if you just want to see the App prototype, feel free to check …
I created this brand Captain Skewers when a few of my friends and I, on a random day decided to see whether or not we can start a skewers business.
A branding project for a new consultancy firm in Shanghai. I started off by doing what we were taught at school – brainstorming and drawing something on paper before approaching the screen. Created a mood board to get a look and feel. Convert the inspiration from the mood board into logos The client likes the …